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Prevent advertising disasters with quality Spanish translation

If you see a beer advertisement, and it says “Suffer from diarrhea”, it does not give you a positive image of pleasant and fresh tasting beer. However, it was exactly what happened to the Coors beer advertising campaign. The catch copy “Turn it loose” was translated in Spanish as “Suffer from diarrhea”. American Airlines’ catch-phrase […]

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Medical translation: why accuracy is so crucial

Translation errors can cause unbelievable confusions and there are lots of cases we hear. Some errors in can be unnoticeable; however, in most cases inaccuracies and misinterpretation cause serious consequences. For example, in the medical field it is crucial that everything is translated correctly as patient’s medical condition and treatment are assessed based on the […]

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How Grave Can a Translation Mistake Be? Part 2.

Potentially Catastrophic Consequences due to inexact translations As we mentioned in our very last articled, we have seen hundreds of serious translating fiascos. The causes of these failures were poor reading skills, carelessness, miscomprehension of subject matter or the inability to convey the meaning from language to language. Consider the following example: An aspiring linguist […]

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How Grave Can a Translation Mistake Be? Part 1.

The Essential Components of an Accurate Translation Service As a team of the reputable translation agency in NYC with extensive experience in the field, we make it a point to emphasize the absolute necessity of accuracy and the grave danger of misinterpretation when a translator is performing the task of translating documents and texts. We […]

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Tourism and travel translation

There are no foreign lands. It is the traveler only who is foreign. Robert Louis Stevenson Tourists flock to destination countries, what means that brochures printed up for traveling abroad should always be multilingual. Travel translation experts provide services for these travel destination countries in all kinds of ways. This type of service is dedicated […]

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Guide on how to find a good Japanese translation agency

If you are looking for superior quality of Japanese translation services, it is similar to finding a high quality car. You will need to pay your attention to the core details such as quality and credibility of the service, reputation and of course your budget. There are various features you need to look at which […]

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The importance of accurate translation from Russian

As the distance between different countries and cultures shrinks, companies are seeing a greater need for accurate and reliable translation services. In addition to dealing with clients in person, as well as potential affiliates or partners, professional translation agencies play an important role in helping individuals in obtaining a certified and apostilled or legalized translations. […]

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